The essence
of the distinction between crisis-manager and director of organizational
development is in the concept of "organizational development".
Organizational development may be defined as a continuous process of improving
the company's management system, enabling fully realize its business objectives
in view of a changing business environment. Already from this definition
implies a fundamental difference.
Of course,
it all depends on how this man is positioning itself with respect to the
company, in terms of time as well as the authority with which he is endowed.
Where
appropriate analogy family doctor, and the doctor of "first aid". The
doctor "fast" relieves pain for some time, but it sends the patient
into the hands of a professional. Family doctor in this case - the Director of
Organizational Development, is more effective if it is in constant contact with
a certain type of activity in the organization, and is professionally engaged
in the implementation of the management system, a minimum of four system
properties. This, above all, determinism, completeness and consistency, and the
hierarchy of the synergies.
If the
specialist has deep knowledge (ranging from strategic planning, organization
system of process activities and their coordination with the planning,
budgeting, and planning and budgeting coordination with the information
management systems), it is able to take the company out of crisis. Provided
that he has serious authority to make decisions and implement them, adds
V.Tupkalo, Organizational Development Director of "Information-analytical
center" LIGA ".
Often, a
crisis manager hired to solve local problems, for example, in logistics, in the
industrial sector. However, here it is impossible to solve the complex problems
of the enterprise.
At the same
time, Director of Organizational Development - a specialist with a major basic
training in the field of economic and financial management and general
management, and in our reality - is a serious expert in the field of process
management, which is just beginning to develop as a trend. Director of Organizational
Development - is the one who can bring begun business organizations in a
constructive partnership with the leaders to its logical conclusion.
Under the
logical conclusion is meant, at least, to build an effective planning-budgeting
system. Such capabilities have not hired for a certain period of crisis manager
- any proposed consulting company, or come by the will of the business owners.
"Crisis
Manager as a phenomenon that has now become quite popular - is the result of a
misunderstanding of what the crisis - is the result of the lack of an effective
system of construction during the previous period," - said Director of
Organizational Development, LLC "Information-analytical center" LIGA
".
On the
other hand, Director of Organizational Development - a specialist who on a
regular basis, having subject knowledge, knowing the internal situation of the
enterprise, is able to generate an effective constructive proposals for
decision-making center
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